Shawn Talbot and Jan Vozenilek, a well-known photographer and cinematographer respectively, recently launched their latest photographic venture, an eight-blade Unmanned Aerial Vehicle they are calling Rubicon Aerial Cinema.
Ignite was engaged early in the planning stage to aid in the development of a strong brand for this unique venture. In addition to logo design, and business cards, we aided in the creation of a cleaver teaser campaign utilizing the military roots of the UAV. Realistic looking "classified" documents were hand delivered to key prospects throughout the Okanagan valley. These documents were each customized with a specific code which could be entered at the Rubicon Special Ops website, allowing the prospect a customized preview of Rubicon's capabilities.
The business cards we developed are as unique and memorable as the "octocopter" they represent. A bright orange layer is sandwiched between two black layers creating an über thick, high quality feel. The cards are then finished with a silky matte laminate, and a subtle spot gloss, stealthily displayed on the contact side of the card.
Lean more about Rubicon Aerial Cinema at RubiconCinema.ca